Implementing WooCommerce dynamic pricing in your pricing strategy is one of the best marketing decisions you could make. Dynamic pricing is all about providing advanced discounts like BOGO deals, category based discounts, and so on. To give such best pricing deals to your customers and increase your sales, you need the best dynamic pricing plugin for WooCommerce.

That is why I have compiled a list of top freemium and premium WooCommerce plugins that are cutting edge and provide awesome discounting features. So, what are you waiting for? Go through the list carefully and choose the ideal dynamic pricing plugin for your online store.

5 Best WooCommerce Dynamic Pricing plugins

1.WooCommerce Dynamic Pricing

WooCOmmerce Dynamic Pricing

WooCommerce Dynamic Pricing is the native plugin provided by WooCommerce itself. The features available on this plugin will let you create advanced product, category and role based pricing.

The advantage of using this plugin is that it is not a third-party plugin, and you can configure rules like:

Give a 10% discount to Product Name when shoppers purchase 5 or more Product Names.
Give a 10% discount to all items in the T-Shirts category.
Give all Premium Members a $1 discount on all items.

You also get a 30-day money-back guarantee if you’re unhappy with the purchase. However, the disadvantage to this plugin is that it comes with a hefty price when compared to the other plugins.

  1. Advanced product pricing
  2. Simple category pricing
  3. Advanced category pricing
  4. Simple role based pricing

Pricing – Starts from $129

  • $129 for single site per year
  • $199 for 5 sites per year
  • $299 for 25 sites per year


  • Native WooCommerce plugin
  • Easy to use
  • 30-day money-back guarantee


  • High cost
  • Lack of advanced pricing such as BOGO deals and discounts based on location, date, etc.
  • No pricing and offer table on the storefront

2.WooCommerce Discount Rules


WooCommerce Discount Rules, popularly called Woo Discount Rules is a Freemium plugin. That is, it’s available in both free and pro versions. This plugin is most suited for all kinds of pricing and discounts.

Let’s do a quick activity. Think of a discount. Done? Now, look at the features list below and you’d find the type of discount you just thought of.


The following are the features available in the Pro version of Woo Discount Rules:

  1. Percentage, Price and Product discounts
  2. Category based pricing
  3. Dynamic pricing with different conditions in same rule
  4. Option to set discounts for each variant
  5. Buy One and Get One Free / BOGO deals
  6. Discounts based on customer’s purchase history
  7. Cart total based
  8. Cumulative discount option
  9. User role based pricing
  10. Dependant product based (Buy Product A and get 20% discount on Product B)
  11. Based on number of
  12. Based on the sum of item quantities
  13. Shipping / delivery address based
  14. Global, storewide discount for all products
  15. Sale badge for discounted products
  16. Discounts for a certain period – date range
  17. Offer table on the storefront
  18. Exclude a product or category from a rule
  19. Enable / disable rules as required
  20. Use a coupon code if wanted

Pricing – Starts from $49

  • $69 with 1 year of support and updates for 5 sites
  • $99 with 1 year of support and updates for 25 sites
  • Free Version available


  • Availability of free version
  • Low cost Pro version
  • Awesome customer support
  • Feature packed
  • Easy to use
  • 30-Day Money-back guarantee if you’re unhappy with the purchase


  • Cons are pretty much non-existent

The gist is that Woo Discount Rules does everything you want it to do – with perfection, and at such a low price.

3.WISDM Customer Specific Pricing


WISDM Customer Specific Pricing is a one-of-a-kind dynamic pricing plugin WooCommerce by WisdmLabs. It is the only pricing plugin that allows you to set custom prices for customers, user roles, as well as groups, based on product, purchase quantity or product category. The plugin offers a smart pricing manager to easily set prices in bulk without any complexity.


WISDM Customer Specific Pricing plugin offers the following benefits:

  1. Discount rules for User Roles
  2. Discount rules for Specific Customers
  3. Discount rules for User Groups
  4. Percentage or flat rate discount
  5. Discount per product or per variation
  6. Discount based on purchase quantity
  7. Category based discount
  8. Set minimum quantity for discount
  9. Multiple discount rules per user/role/group based on quantity or category
  10. Import/export pricing rules for multiple products at once
  11. Smart pricing manager to create rules in bulk
  12. Discount price displayed to logged in users
  13. Unlimited pricing rules
  14. Enable/disable pricing rules as required
  15. Fallback on lowest price from multiple rules
  16. Global and per product settings for easy management
  17. Create membership levels with role-based discounts
  18. Sell to wholesale buyers with quantity-based discounts
  19. Boost sales with multiple pricing tiers

Pricing – Starts from $69

  • $69 for single site
  • $79 for up to 2 sites
  • $199 for lifetime support


  • Relatively low cost for a premium product
  • Easiest to use as compared to other dynamic pricing plugins
  • Fastest way to set bulk prices
  • Effortless price management
  • Priority support with Lifetime License option
  • Light-Weight and Robust
  • Always up to date and compatible with latest versions of WordPress and WooCommerce
  • 30-day Refund policy


  • Overload of features

With WISDM Customer Specific Pricing, setting dynamic rules in bulk becomes simple and quick for your WooCommerce products. Complex percentage or flat-rate rules can be applied for multiple products in a few easy steps. The minimum purchase quantity option for discounts as well as the option to set discounts for users, roles or groups makes this a standout plugin from its competitors.

4.WooCommerce Dynamic Pricing and Discounts by RightPress

Right Press

WooCommerce Dynamic Pricing and Discounts by RightPress is a fully Premium plugin that works smoothly and dynamically adjusts the product price based on a set of rules. You can target a specific variation, entire shop or anything in between.

There are so many options and rules that can ensure that only the right rules are applied at any time.


  1. Price discounts
  2. Bulk Pricing
  3. Tiered Pricing
  4. Groups of Products
  5. Category discounts
  6. Buy X Get Y
  7. Exclude Matched Items
  8. User role based discounts
  9. Date and location based pricing
  10. Combine different discounts
  11. Discounts for product variants
  12. Targeted product pricing

Pricing – Starts from $49

  • $49 for Regular license with 6 months support
  • $199 for Extended license with 6 months support
  • $16.88 to extend support for 12 months


  • Supports any kind of discount scenario
  • Easy to use


  • No free version available
  • The customer can know of an offer only when they add a product. No offer table on the storefront.

5.YITH WooCommerce Dynamic Pricing and Discounts


YITH WooCommerce Dynamic Pricing and Discounts plugin lets you create ad hoc promotions to catch your customers’ attention and to convert them as loyal customers in the course of time. This plugin has got the same features as we have discussed above. Here’s a list:


  1. Category and tags based pricing
  2. Discount on product price
  3. Customer specific discounts
  4. Quantity based discounts
  5. Option to exclude items from rule
  6. Show the cheapest price for a product
  7. Notify customers about a discount with a Note
  8. Set the discount rules as cumulative

Pricing – Starts from €73 – around $90

  • €73 for Single site
  • €122 upto 6 sites
  • €163 upto 30 sites


  • Easy to use interface
  • Free version available


  • No option for giving product discounts or BOGO deals
  • Features in Free version are too less than the premium version

Found the list of WooCommerce Dynamic Pricing plugins useful? Go ahead and try the plugins on your online store and find what your ideal dynamic pricing plugin is!